The modern US food system is crushing craftsmanship, sustainability, biodiversity and economic justice.
For years, I have known Caputo’s mission in a broad, eternal sense: “Fight to preserve the food traditions of our ancestors.” However, with the untimely death of my best friend, mentor, and hero, Tony Caputo (aka my dad), it sunk in that our time on Earth is so very limited. I realized we need a way to ensure we have tangible victories while we pursue what is sure to be an eternal fight – enter the Caputo’s Preservation Program (CPP).
As part of Caputo’s Preservation Program we are proud to announce a partnership between Caputo’s Market & Deli, Hacienda Tranquilidad (Baures, Bolivia), and Ritual Chocolate (Heber, Utah). Namely, a chocolate bar made from rare wild cacao.
The Caputo’s Wild Tranquilidad bar started almost a decade ago when Caputo’s donated money on behalf of an agronomist who had discovered something very special. The tests we sponsored provided a USDA Genetic Profile proving Tranquilidad’s samples were a previously undiscovered type of cacao, “Beniano.”
Even before the tests had confirmed it, Tranquilidad’s cacao had become famous being referred to as Cru Sauvage, Cacao Sylvestre, Boliviano, to name a few. The agronomist, Volker Lehmann, bought land in the area and dedicated his life to building a business that would preserve this cacao. Despite the fame and insanely delicious, one of a kind cacao, Tranquilidad has faced bankruptcy, competitors counterfeiting his cacao, fires, drought, floods and more. Long story short, even in the world of fancy chocolate not enough money flows back to the farmer.
Caputo’s has arranged for Ritual to buy Tranquilidad’s genetically pure Beniano and pay top dollar directly to Tranquilidad with no intermediaries. Ritual uses these jewels of the jungle to make chocolate bars to Caputo’s specifications. After countless tests and tweaks to almost every step in the chocolate making process, Ritual Chocolate proves their mastery with one of the best tasting dark chocolate bars of all time. Caputo’s then gives a full dollar to Tranquilidad for every 60g chocolate bar sold. This represents an additional $7.60 per pound of chocolate sold and is many multiples more than a farmer would receive when selling cacao.
Caputo’s believes that Capitalism can actually be a wonderful system for positive change when all stakeholders in the supply chain share equally in the rewards. We know our community of food lovers will vote with their purchases and join us in blazing a trail to a food system that preserves biodiversity and sustainable agriculture.
Listen to Volker take James Beard award winning author and journalist Rowan Jacobsen into the rainforest, and learn about our mission around wild cacao (including Caputo’s Wild Juruá bar by Luisa Abram) in the iHeart Radio podcast OBSESSIONS: Wild Chocolate!


























In a humble farm market store, over nibbles of Randy’s cheeses and fresh coffee, I, and many others, rediscovered why we do what we do. Matt has always said it best – we don’t work in specialty food because we want to be millionaires; we do it because we have a love for food, with its cultural and historical implications, and we have to protect that. Randy’s cheeses are as excellent as they are because Randy is committed to creating them from the very best beginnings. His herd – which is now at 38 lovely little goat ladies- graze freely on the banks of the Fremont river. During the winter, their diets are supplemented with a much higher quality feed than industry standard; in fact, it’s organically grown specifically for Randy’s herd by his neighbors. That doesn’t come cheap. Even more surprising than their feeding practices was learning that Randy only milks during the natural cycle. As winter comes and the babes begin grazing themselves, Randy does not give the goats any kind of hormone to lengthen the milking. When they dry up, he closes up shop until the next spring. This is so uncommon and nearly unheard of in modern day cheese production, even for most artisan cheese production.
Since Randy doesn’t cut corners (or costs): we receive the kind of quality cheeses people write poems and love stories about. Whether it’s one of our cave-aged cheeses, chevre, or feta, the taste is unlike any other cheeses we carry. There’s true Utah terroir buried deep within the paste of each cheese because that’s where it came from. From the natural grasses and plants nourished by the Fremont river to the buckets of milk separated into curds and whey, something truly magical happens. Add expert cave aging to the mix from the loving, deft hands of our own affineuse, Antonia Horne, and suddenly, it’s like nothing else matters and no cheese ever existed before this one.
With all this beautiful imagery and romanticism, I almost forgot Randy was facing closure of his farm before our partnership. It wasn’t until Caputo’s and our customers began purchasing and raving about the cheeses that things started looking up. This year,
Heartbreak aside, hope exists. Hope exists at 

Because of their efforts, we are all lucky enough to continue enjoying a diversity of flavor, especially in Utah, which is home to such a high concentration of remarkably gifted bean-to-bar chocolate makers. Join us at our annual Chocolate Festival to celebrate the collective efforts of HCP, bean to bar chocolate makers, and chocolate enthusiasts who are helping support the revival of heirloom cacao and flavors of each bean. 